Digital P&L™ – The only revenue lens that shows where your digital money is really going
A proprietary framework by Mr Digital that exposes hidden revenue leaks across your website, marketing, booking systems, CRM, PMS and guest journey.
Trusted by leading hospitality groups
Built on real multi-site insights
Framework-backed, not theory
The problem
You Can’t Optimise What You Can’t See
Most operators think they’re tracking performance.
But they’re only seeing the surface metrics — not the revenue they lose behind the scenes.
Digital P&L™ reveals:
It gives you the full picture — finally.
What is the Digital P&L?
A Complete Revenue Diagnostic for Hospitality
Digital P&L™ unifies your digital activity into a single, observable view:
It’s not a report.
It’s not a dashboard.
It’s a revenue model that shows you exactly what you’re losing — and why.
Why operators need it
Digital performance is no longer a marketing metric. It’s a revenue system.
Hospitality leaders use Digital P&L™ to:
Fix the “invisible gaps” across digital systems
Benchmark brand, site or estate performance
Understand the true value of marketing spend
Reduce wasted budget
Improve conversion quickly
Make smarter technology decisions
Build a joined-up digital strategy for the whole estate
This is the missing layer between marketing reports and financial outcomes
See a sample
What a Digital P&L™ View Looks Like
We’ll walk you through a live example during your consultation, including:
What you get
Your Digital P&L Includes:
Full Visibility Assessment
We audit your entire digital estate across website, marketing, systems and data.
Gap & Leakage Map
Where you’re losing revenue — with evidence.
Journey + Funnel Diagnostic
What guests do vs. what you think they do.
System & Tracking Review
Where integrations break, and what the impact is.
Board-Level Summary
Concise, commercial insight for internal alignment.
Priority Roadmap
Quick wins → foundational fixes → revenue opportunities.
Why now?
Operators who fix visibility outperform on profit, not just sales
Guest behaviour has changed.
Expectations are higher.
Data is fragmented.
And most operators don’t have digital ownership internally.
Digital P&L™ gives hospitality leaders the clarity they’ve been missing.
Ready to see where your digital revenue is leaking?
Book your free Digital P&L™ consultation today.
This is not a sales call — it’s an insight session tailored to your estate.
Or email direct: office@mr-digital.co.uk